On May 5th, 2025, Luster Marketing Solutions successfully organized a new high-level press event for European Rice at the Four Seasons Hotel in Amman, Jordan. As the latest addition to the European Rice campaign in the region, the event attracted notable guests including the General Manager, representatives from the Greek Embassy, visitors from Greece, members of the Shaban Group, as well as prominent influencers, media figures, chefs, and nutritionists.
The event offered an immersive introduction to the benefits, quality, and versatility of European rice, creating a dynamic space for dialogue and culinary appreciation. With seamless execution and strategic guest engagement, the evening was widely praised and marked a major success.
This milestone further demonstrated Luster’s expertise in delivering premium events that elevate international brands and foster cross-cultural connection.